Hi, I'm Bianca Jessica

I’m a digital copywriter. I’m also a content marketer. And a geeky nerd. Oh, and I’m curious. It’s a fun and productive combination: I help companies talk with their customers.

My career has been varied and definitely not traditional. I don’t see that as bad. Time in call centres and managing retail stores (think early internet and a rather copyright-protected mouse), taught me about audiences. Working in small organisations and not-for-profits helped me be more creative to achieve results. Now, I work with Oracle, helping the construction and engineering division ensure its users get the best support experience possible. They call me the digital content manager, but it’s really asking lots of questions and writing processes and video scripts and doing data analyses. And I occasionally take freelance copywriting projects.

Then for the mandatory non-work personality stuff. I’m often seen around Melbourne with my camera, being sucked into fitness challenges, visiting cafes, reading books, and tonight, binging episodes of Miss Fisher’s Murder Mysteries.

My Experience

15+ years of experience in copywriting and content marketing.

Successful projects in the not-for-profit, technology, and retail industries.

Happy clients and employers in Australia, the United States and Canada.

Degrees in business, marketing, public relations, and communications.

Industry expert marketing copywriter

In addition to bucket loads of experience, I’ve studied comms writing and marketing strategy at university, completed courses with Google, Hubspot and Hootsuite, and have presented at WordPress events in the United States.